Exit Kamala – “Listening for the Secret, Searching for the Sound”

Adam Meldrum

Dec 9 · 3 min read

A deep-dive into some social stats from 6 articles about Kamala Harris exit from the 2020 Democratic Presidential Primary. Articles in random order. Politico, CBS News, AP, CNN, NYT, NBC News

Photo by Michael Jasmund on Unsplash

Data Source: CrowdTangle Chrome Extension

Simple Analysis: The Politico article has the most engagement/distribution — CBS has the lowest — Politico is also the only article distributed on Instagram.

The New York Times article is the most widely distributed/engaged from pro-Kamala forces.

The NBC News article is more widely distributed via traditional news channel accounts.

Facebook Overview: The first grouping of interactions represent aggregate totals across Facebook public + private posts.

The “top referrals” summary numbers relate to specific posts with the URL from the specific account or page — ranked by total interactions.

#1 Politico: “ ‘One of the hardest decisions of my life’: Kamala Harris ends once-promising campaign”

Link: https://www.politico.com/news/2019/12/03/kamala-harris-drops-out-out-of-presidential-race-074902

Facebook Toplines:

Reddit Toplines:

Instagram Toplines:

#2 CBS News: “Kamala Harris ends her presidential bid”

Link: https://www.cbsnews.com/news/kamala-harris-drops-out-of-presidential-race-suspending-campaign-today-2019-12-03/

Facebook Toplines:

Reddit & Instagram: NONE

#3 The AP: “Kamala Harris ends White House bid, citing lack of funding”

Link: https://apnews.com/9f15f9bae46c54de8d88ad3e8388e4be

Facebook Toplines:

Reddit Toplines:

Instagram: NONE

#4 CNN: “Kamala Harris ends 2020 presidential campaign”

Link: https://www.cnn.com/2019/12/03/politics/kamala-harris-ends-presidential-bid/index.html

Facebook Toplines: